Mission:
The mission of the Executive Master of Business Administration (EMBA) is
to educate executives from various private and public sectors on the
integration of business knowledge, practices, and skills that prepare
them to lead in global business environment.
Learning Goals:
Graduates of the EMBA program shall have the ability to:
1. Apply and integrate the required business knowledge to their
organizations
2. Design and conduct researches and analysis
3. Use and apply IS or software to investigate or validate a
business situation
4. Demonstrate the knowledge of fundamental business processes,
in global and national environments
5. Demonstrate and interpret written, oral and persuasive
communication skills
Learning Objectives:
1.1 Management
1.1.1 Articulate the separation of ownership and management for a
publicly traded organization and the management teams’ goal of
wealth maximization.
1.1.2 Efficiency and Performance Management.
1.1.3 Contemporary Management and Organizational Behavior
1.1.4 The ability to solve strategic planning obstacles.
1.2 Finance
1.2.1 Explain the concepts of risk, return, diversification and
market efficiency context.
1.2.2 Utilize the concepts of risk and time value of money in
financial decision making.
1.2.3 Use the concept of cost capital along with basic financial
techniques to value real and financial assets.
1.2.4 Project evaluation.
1.2.5 Corporate finance, financial analysis and control.
1.3 Marketing
1.3.1 Identify the marketing concept and compare its organizational
implications to that of other business concepts.
1.3.2 Describe market segmentation and explain what it is, why it is
important, and how it is done.
1.3.3 Describe relationships among the 4 marketing mix elements and
use those elements to develop product positioning for competitive
advantage.
1.3.4 Describe the concept of product life-cycle and its
implications for marketing management decisions.
2.1 Use research methodology and quantitative analysis in business.
3.1 Describe the importance of integrating IS and emerging
technologies into an organization.
3.2 Identify the three roles of IS in organizations: support
business operations, aid managerial decision making, gain
competitive advantage
3.3 Describe the role of IS in developing and supporting global
organizations
4.1 Apply multiple conceptual lenses to diagnose an organization.
4.2 Evaluate the internal capabilities of an organizations and the
external environment so it can create and sustain a competitive
advantage.
4.3 Forecast the effect of WTO on international and national market.
5.1 Demonstrate effective professional writing for business
5.2 Demonstrate effective oral communications in business situations
5.3 Make persuasive presentations at a managerial level
Graduation Requirement
To obtain an Executive MBA, the student
must complete 48 units comprising the following
A. 42 Credit Units from compulsory courses
B. 3 Credit Units form Elective courses
C. 3 Credit units from Research Project
Degree Plan
A - The Required Courses - 42
Credit Units
Course Number
|
Course Title
|
Contact Hours
|
Student Learning Hours
|
Year & Semester Offered
|
BUSE 601
|
Management & Org. Behaviour
|
45
|
135
|
1,1
|
BUSE 602
|
Corporate Finance
|
45
|
135
|
1,1
|
BUSE 603
|
Contemporary Marketing
|
45
|
135
|
1,2
|
BUSE 604
|
Management Information Systems
|
45
|
135
|
1,2
|
BUSE 605
|
Operations & Production Management
|
45
|
135
|
1,Summer
|
BUSE 606
|
Research Method & Quant. Analysis
|
45
|
135
|
1,Summer
|
BUSE 608
|
International Business
|
45
|
135
|
2,1
|
BUSE 609
|
Human Resource Management
|
45
|
135
|
1,1
|
BUSE 610
|
Strategic Management
|
45
|
135
|
2,2
|
BUSE 622
|
Investment Analysis
|
45
|
135
|
2,1
|
ECNE 610
|
Managerial Economics
|
45
|
135
|
1,2
|
ACTE 610
|
Managerial & Cost Accounting
|
45
|
135
|
1,1
|
BLE 610
|
Business & Labour Law
|
45
|
135
|
2,1
|
BUSE 698
|
Research Project
|
45
|
135
|
2,2
|
BUSE 615
|
Leadership
|
45
|
135
|
2,1
|
|
Elective I
|
45
|
135
|
2,2
|
|
Total Credit Hours
|
720
|
2160
|
|
B - Elective Courses - 3 Credit Units
Course Number
|
Course Title
|
Contact Hours
|
Student Learning Hours
|
Year & Semester Offered
|
BUSE 616
|
Business and Society
|
45
|
135
|
2,1
|
BUSE 624
|
International Finance
|
45
|
135
|
2,2
|
BUSE 631
|
Marketing Research
|
45
|
135
|
2,1
|
BUSE 633
|
Marketing of Services
|
45
|
135
|
2,2
|
BUSE 635
|
Marketing Communications
|
45
|
135
|
2,1
|
BUSE 644
|
Electronic Commerce
|
45
|
135
|
2,1
|
BUSE 651
|
Quality Management
|
45
|
135
|
2,Summer
|
BUSE 653
|
Project Management
|
45
|
135
|
2,2
|
BUSE 657
|
Production Strategy
|
45
|
135
|
2,2
|
BUSE 693
|
HR Strategy
|
45
|
135
|
2,1
|
ECNE 628
|
Feasibility Study
|
45
|
135
|
2,Summer
|
|