Dr. Yasser Baeshen is an Associate Professor at KAU. His research focuses on E-Marketing and Web Design. It aligns with the way customers make purchasing decisions and permits building a relation with consumers. In addition, the Web Design of any business-related Internet site is the means of connecting with potential customers. Currently, he is working as the chairman of the marketing department at the faculty of Business & Administration at King Abdulaziz Universty. Before coming to KAU, Dr. Yasser worked in many private organizations in addition he taught as a lecturer at Prince Sultan College for Tourism and Business while he also served as the Head of the Admission Department. Dr. Yasser earned a bachelor of science in Business Administration-Marketing from King Abdul Aziz University. After his bachelors he earned a masters in Strategic Marketing from University of Wollongong, Australia. Dr. Yasser did his doctorate in E-Marketing and Web Design from Brunel University, London (UK).